Offering premium quality nail paints, The Mani Co. emphasizes beauty as a form of self-care. With a focus on rich colors and long-lasting formulas, each nail paint is designed to inspire confidence and creativity.
Branding, e-commerce web design and development
2019
Isaiah Montoya
We created a sophisticated look for The Mani Co. by combining clean typography with textures reminiscent of nail paints. The logo and other elements stick to a neutral color palette to let the nail paint colors take focus.
The bottles for the nail paint had unique features to it, with separate pieces for the well, brush, and cap. Rather than treating the logo as a surface graphic, we integrated it into the structure of the bottle. The large 'M' reads instantly from a distance while also allowing the color of the nail paints to lead as the main visual.
For the storefront, we built a custom Shopify theme that extends the brand into a shopping experience. The layouts focus on showcasing the products and their photography to maintain a premium aesthetic.