Walt Disney Imagineering Information Design

Walt Disney Imagineering is the birthplace of all Disney theme parks. Our team visualized data to convey strategic plans to senior executives.

Role

Information design, data analysis

Year

2014–2018

Content

This work is the sole property of Walt Disney Imagineering and all rights are exclusive to Walt Disney Imagineering. Content has been edited to protect confidentiality.

Walt Disney Imagineering | Amanda Lui

Storytelling

Disney demands excellent storytelling throughout all of its parks, products, and films. Our work internally was no exception.

We visualized various types of information including growth forecasts, complex budgets, project development processes, resource management, and strategic planning for all of Disney’s theme parks, resorts, and experiences.

Walt Disney Imagineering | Amanda Lui

Coverage

Disney Parks and Experiences consists of 12 theme parks, 50+ hotels, a top-rated cruise line, and other unique vacation experiences.

Providing a holistic overview while also including detail across each destination was a continuous challenge. Our team’s work covered a broad set of information from detailed tactical reports to high level board decks.

Walt Disney Imagineering | Amanda Lui

Next project

The Mani Co.

The Mani Co.