AMANDA LUI

Walt Disney Imagineering
Type Design

Custom typography is often created as part of the iconic signage used at the Walt Disney Theme Parks and Resorts. Building upon the classic custom signage, we created typefaces for use in digital and publication based projects.

This work is the sole property of Walt Disney Imagineering and all rights are exclusive to Walt Disney Imagineering and The Walt Disney Company.

Date
2017–2018

Tasks
Type design, web type specimens

Made at
Walt Disney Imagineering

We created non-themed typefaces for general use internally. This includes building new typefaces as well as adding onto Disney's existing font families.

Walt Disney Imagineering | Amanda Lui

Language support for global usage

As a global company, widely used typefaces needed to have extensive language support. Each typeface had additional characters for basic language support, including letters, punctuation, and other special characters.

Walt Disney Imagineering | Amanda Lui Walt Disney Imagineering | Amanda Lui Walt Disney Imagineering | Amanda Lui